It’s too soon to know, but a few things are clear: Warners really wants to corner the market on streaming video and digital downloads, and the other studios will be happy to let WB blow hundreds of millions to figure out how before they follow suit with the formula that finally works. (See: Rupert Murdoch’s bungling of MySpace.) And with Warner Bros. today vowing Flixter and Rotten Tomatoes’ continued independence — the actual phrase was “studio-agnostic,” a bracingly cynical and hilarious euphemism that could only come out of Hollywood — the competition will certainly hold Warners to its word when it seeks to engage with Flixster users in particular.
That’s all to be seen, and sooner rather than later. Still, come on: A studio cannot own a movie review site and pretend to maintain its sovereignty. Which isn’t to say a shut down is imminent, or that studio head Barry Meyer himself will be fiddling with the counterprogramming’s “fresh” ratings when things like The Hangover Part 2 open, or that Armond White’s virtually assured…
April Scott Arielle Kebbel Ashanti Ashlee Simpson Ashley Greene Ashley Olsen Ashley Scott
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